How it works
Everything on Swaggeroo, from ordering a few items to running your own store, explained in plain language. Each step tells you exactly what happens and whether it's your move or ours.
Pick your path
Jump straight to the flow that matches you, or read them all top to bottom.
For shoppers
The fastest path. For small quantities (5 or fewer) you check out and pay immediately. There's no quote and no proof to wait on. Volume price breaks still apply, but there's no minimum order.
/shopSearch, filter and sort the catalog. Open any product to see pricing, colors and options.
/shop/…Choose your variant and quantity. At 5 or fewer, the button reads “Add to Cart · Buy now” and the order skips the design workflow entirely.
Logo preview and imprint/decoration unlock at 6+ items. Below that you'll see “Add 6+ to preview your logo.”
/checkoutAdding opens a drawer with a Checkout button. Checkout requires you to be signed in, then collects your name, email and phone (pre-filled if you're logged in).
Confirm your card and the order is marked paid. A receipt lands in your inbox and our team is notified. For small quantities there's no proof to wait on, so we start producing right away.
For teams & events
Larger runs and custom swag packs go through a quote first, so we can proof your branding before anything prints. You approve the design, then pay.
/shop/…/swag-packAdd bulk items (6+) from a product page, and/or build a Swag Pack in Pack Studio (below). Everything collects in one cart.
/swag-packBuild a curated kit in four steps: Pick products → set Quantities (minimum 5 per pack) → add Branding (upload your logo + choose packaging) → Review totals → add the pack to your cart.
/cart/project-submissionFrom the cart you sign in and submit project details: contact info, needed-by date, notes and your logo. This creates a project and an order marked “Pending review.”
/dashboard/designsOur team uploads mockups; you review and approve (or request revisions). This is the one place your input is needed. See “How approval works” below for exactly what to expect. When every item is approved, the order flips to “Approved / ready for production.”
/dashboard/orders/…/checkoutPayment unlocks only after all items are approved. Pay by card (Stripe); any shipping included in the order is settled at the same time.
For customers & designers
Every quote-first item moves through a design workflow so you sign off on the branding before production. It lives in the dashboard and serves both the design team and the customer.
/dashboard/designsA designer (optionally assigned to your order) uploads a mockup with your logo placed on the product, plus any notes.
You're notified by email and in-app. Open the design to review it: approve it, or request a revision with your comments (which sends it back to the designer).
A revision request opens a thread and returns the item to the designer. Repeat until you're happy; there's no limit. A proof round is also supported when an order calls for one.
Approving marks the item ready. Once all items are ready, the whole order becomes “Approved,” production unlocks, and you're pointed to checkout.
How approval works
On bulk and swag-pack orders we always show you a design proof before anything prints, so there are no surprises. Here's every status you'll see and exactly what to do at each one.
The short version: you're only asked to do two things.
Approve your proof, then pay. We handle everything in between, and nothing ever prints until you've said yes.
You submitted your project. We've received it and queued it for our design team. Nothing for you to do yet.
Our designers place your logo and build a mockup for each item, so you can see exactly what you're getting.
We email you when the mockup is ready. Open it, check the design, then either Approve it or Request a revision with your notes.
If you asked for changes, your notes go straight back to the designer, who sends an updated mockup. This repeats until you're happy; there's no limit.
Once you've approved every item, the order locks in and payment unlocks. Nothing prints before this point.
You pay securely by card, we print your order and ship it, and you can follow it any time from the tracking page.
Selling on Swaggeroo
Want your own branded store? Every seller is reviewed first. Here's the whole path from applying to your first sale.
Submit your business details, pick your store's web address, upload your logo and accept the seller agreement.
Our team checks your application to keep the marketplace trustworthy. You'll hear back by email either way.
We create your seller account and store, then email you a secure link to finish setting up, so there's no password to remember up front.
Open the link, set your password, add products and your branding, and your storefront is live for customers.
Buying just a few items (5 or fewer)? There's no proof step, so you pay and we produce right away.
For everyone
Ship the whole run to one address, send to many recipients, or store stock with us and release it on demand.
/dashboard/recipientsKeep an address book of people and places. Each order can ship to one address or be split across many recipients.
/dashboard/orders/…/shippingCreate a shipment per recipient with a service level (standard/express). Shipping can be included in the order total or paid separately.
/dashboard/inventoryWarehouse bulk stock with us. An append-only inventory ledger tracks every receipt and allocation, so you can ship on demand later.
/trackFollow an order with its number + email, or a magic tracking link from our status emails. No account needed.
For sellers & partners
Launch your own branded storefront on Swaggeroo. We handle the catalog, printing and fulfillment; you curate products, add your logo and set your prices, and earn on every sale.
/become-a-sellerA two-step application: your business details (a business email is required), then your desired store URL (checked live for availability), logo, and acceptance of the seller agreement.
/dashboard/partnersOur team reviews applications. On approval we create your seller account and your store, and email you a secure account-setup link.
/account-setupOpen the link, choose a username and password, and you're logged into your seller dashboard.
/sellerIn the store editor: curate products, place your logo on each, set your own price (never below our base), pick your brand colors, hero copy and CTA. Your storefront lives at /store/your-slug.
/store/…/store/…/checkoutShoppers browse your branded store and check out with card (pay-now). Each paid sale records your earnings and emails a store-branded receipt; you and our team are both notified.
For staff & operators
The dashboard is permission-filtered, so each person only sees what their role allows. The main areas:
/dashboard/catalog/products/dashboard/ordersManage categories, collections and products; work orders through review, design, production and shipping.
/dashboard/inventory/dashboard/shipments/dashboard/shippingTrack warehouse stock, per-recipient shipments, and configure shipping zones, rates and package profiles.
/dashboard/partners/dashboard/stores/dashboard/payouts/dashboard/financeApprove sellers, manage white-label stores, run payouts, and review revenue, cost and profit reports.
/dashboard/users/dashboard/permissions/dashboard/settingsManage users and employees, edit roles & permissions, and flip platform toggles (like the logo-preview gate).
Start wherever you are: build a pack, browse the shop, or launch your store.